Website design & development

HorroRated website design and development.

Plainview Web designed and built a horror-discovery website around a hand-curated archive. Editorial collections, franchise guides, flexible search, and a Movie Night Generator give readers several ways to find their next film.

Dark video archive aisle artwork from the HorroRated website
Archive artwork from the live HorroRated experience.

The website build

Design, development, and the systems behind the site.

The work covered planning, responsive interface design, Astro and Sanity implementation, quality assurance, and deployment.

Website design and development

Responsive templates and reusable content models connect the archive, collections, franchise guides, and search.

Publishing and custom tools

Content-import and publishing workflows, an editorial dashboard, validation checks, and the custom Movie Night Generator support the day-to-day site.

Inside the website

Give the archive more than one way in.

The homepage connects search, browsing, and the Movie Night Generator. Franchise pages give a more structured route through related films.

HorroRated homepage with archive search, browse and Movie Night Generator actions, followed by editorial picks
Search and discoveryThe homepage offers a direct search alongside browsing and a custom selection tool. Saved interface capture, August 29, 2026.
HorroRated Halloween franchise page with four continuity choices and guidance on their different starting points
A structured franchise guideA visual index organizes the continuity choices and explains how their starting points differ. Saved development capture, August 29, 2026.

A closer look

Give each timeline a complete viewing path.

A franchise can have sequels, remakes and different continuities. A single release-order list shows when films came out, but does not necessarily explain which stories belong together.

The implemented choice

The Halloween guide presents four separate continuity paths and a standalone entry. Shared films appear within each relevant path, with links back to their archive entries. Visitors can follow a complete sequence without piecing it together from other sections.

The tradeoff

Repeating a film makes the guide longer, but keeps each path readable on its own. A compact release-order index is another useful format when the question is publication order; it answers a different question from choosing a continuity. The live Halloween guide explains the shared entries alongside the paths.

What the work includes

A structured platform for a deep editorial archive.

The project connects the public experience with the systems needed to organize, review, publish, find, and maintain a growing body of content.

Platform

Astro presentation with Sanity publishing

A responsive Astro site is paired with structured Sanity content models and an editorial dashboard.

Content architecture

Reusable archives, entries, collections, and guides

Shared templates support movies, television, games, themed collections, articles, and franchise watch-order material.

Discovery

Search, filtering, sorting, and recommendations

Visitors can search and filter the archive or use the Movie Night Generator to choose something to watch.

Operations

Import, validation, analytics, and delivery foundations

Editorial import and publishing workflows are supported by validation checks, structured metadata, consent-aware analytics, and Cloudflare Pages delivery.

HorroRated's brand and editorial content remain with its owner.

Content platforms

Planning a site with more than a few static pages?

Plainview can help shape the structure, publishing workflow, custom interactions, and handoff around the people who will actually use them.